Entitled ‘Discover the People, Discover the Place’ it is voiced
over by Hollywood star and Ballymena boy Liam Neeson. Terry describes his
involvement as evolving from a simple phone call from the Ad agency behind the
campaign. They wanted to speak to people in Fermanagh about Fermanagh. Terry
spoke about the county, his business at Belmore Court and Motel and about his
hobbies which include photography and the locations in the county where he goes
to take pictures.
Later that evening he received a call asking him to
participate in the Ad campaign regarding Fermanagh, which he agreed to. Seven
days later he met up with the production team at Crom Estate at 8am and the Ad
was explained further to Terry. We’re assured that he was fully prepared for this
strenuous day of filming by enjoying bacon butties with the crew prior to
filming the documentary style Ad. They had invited another photographer along
for the day, Eunan from Leitrim, with the aim being to show what Fermanagh was
like, matching photographer with photographer and showing the beautiful sites
of Fermanagh.
At Crom Estate they met John from the National Trust who has
five generations of family living on the estate. They were given a tour and
moved on to have lunch on the Lady of the Lake cruiser. Their skipper Frank
took them out on Lough Erne and gave them a tour of Fermanagh’s Lakelands.
Terry says that Eunan “couldn’t believe the breath taking beauty” of Fermanagh.
On their boat trip they made their way towards Devenish Island. They saw the
interpretive centre and returned to shore a little damper than when they had
begun their journey. To end their day went to Blakes of the Hollow where they
discussed the day’s activities. Terry believes Eunan was more than impressed
with Fermanagh and was happy to return home and tell people about it. It was
Terry’s “pleasure to show him Fermanagh, everything from its beauty, its
scenery to the craic and the good food and pubs on offer.”
The Ad has already started being showing on TV and there are
three versions of the Ad available. There is also a more detailed three minute
look at the Fermanagh Ad with Terry and Eunan available online.
Read more on the NITB blog - http://www.discovernorthernireland.com/discover-northern-ireland/discover-the-beauty.aspxhttp://www.discovernorthernireland.com/discover-northern-ireland/discover-the-beauty.aspx
